GREAT sales talk – How to unlock sales through service

A half-day session (face-to-face) or 90 minutes (virtual)

Many people view sales and customer service as different skills and different roles.

Whilst there are distinctions, simply ‘dialling up’ the core GREAT customer service skills can lead to a value-added, solution-focused conversation with the customer.

This session will help your customer service team to unlock sales opportunities in their interactions with customers.


Participants will be able to:

  • Dial up curiosity – learning as much as they can about their customer and uncovering possible opportunities
  • Truly own the customer’s service query, earning the right to transition to a value-add conversation
  • Link back to the customer’s needs and confidently position a solution that is right for the customer

Who should attend?

Anyone in a customer-facing role. It is recommended that those attending have mastered the core GREAT customer service skills and so are confident and ready to move to ‘sales through service’ interactions.


A highly interactive and practical session, using real scenarios that participants bring with them.

Delivered either as a face-to-face half-day session or as a 90-minute virtual session, as you prefer.

Workshop outline

1 Introduction

  • Sales and service = solution
  • Change your mindset

2 Explore and apply three strategies

  • Identify stated and unstated needs
  • Earn trust and earn the right to talk sales
  • Link and position

3 Conclusion

  • Review and reflect
  • Action plan
  • End on a high

To check that this is the right programme for you, just give us a call on 01582 463464 and we’ll be happy to talk it through with you – we’re here to help!